Job Description

• Develop, implement, and track marketing programs such as email, social media, or digital campaigns and events to support the sales objectives of the business.
• Work with editing teams to come up with branding ideas, advertising copy, graphic designs, and promotional materials.
• Develop new marketing strategies and campaigns based on a detailed analysis of market forces.
• Conduct market research and analyze trends to identify new marketing opportunities.
• Identify the appropriate media channels where each product or service marketing material can be delivered to the public through different social media and other marketing platforms.
• Run strategic campaigns through social media platforms like Facebook, Instagram and Tiktok that generate revenue and engagement.
• Adjust marketing plans as needed in response to data tracking efforts.
• Track marketing strategy results closely and create detailed reports with data analysis and other feedback.
• Plan and execute initiatives through multiple channels, including Social Media, PR, Community Engagement, Digital, Database and Content Marketing.
• Create content (photos, videos, stories, etc.) for social media platforms.
• Provide expert direction and insight to sales teams throughout each project or campaign.

Source: Merojob

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