Job Description:

• Develop, implement, and manage comprehensive digital marketing strategies that align with the company's overall marketing objectives.
• Stay updated on digital marketing trends, monitor the performance of digital assets, and optimize designs based on user engagement data and insights.
• Manage and maintain the company's social media profiles, including posting updates, responding to comments, and growing the online community.
• Create and execute email marketing campaigns, including designing templates, segmenting lists, and analyzing campaign performance.
• Optimize website content for search engines (SEO) and manage paid advertising campaigns (SEM) to increase organic and paid search visibility.
• Monitor and analyze the performance of digital marketing initiatives using analytics tools, and prepare regular reports to assess the effectiveness of campaigns.
• Plan and manage digital advertising campaigns, such as Google Ads, Facebook Ads, and display advertising, to drive traffic and conversions.
• Ensure the company's website is up-to-date, user-friendly, and optimized for performance and conversions.
• Implement lead generation strategies and capture leads through various online channels.

Source: Merojob

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