Key Responsibilities:

• Developing and implementing effective search engine optimization (SEO) strategies.
• Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities
• Managing offsite and onsite optimization projects and reporting on performance and optimizing website content and structure to improve search engine rankings and increase organic traffic.
• Perform keyword research and analysis to identify target keywords and optimize on-page and off-page SEO.
• Analyze and report on campaign performance using various tools, including Google Analytics, SEMrush, and others.
• Manage paid advertising campaigns across various platforms, including budget management, audience targeting, ad creative development, and ongoing optimization.
• Collaborate with cross-functional teams, including digital marketing, design, and development teams, to develop and execute integrated SEO campaigns.
• Develop and implement lead generation strategies to increase website conversions and drive sales.
• Stay up-to-date with the latest SEO trends, best practices, and technologies, and apply them to drive continuous improvement.
• Lead and mentor junior members of our SEO and Content Team, providing guidance and support on SEO and Content best practices.

Required Skills and Qualifications:

• Minimum of 3 years of experience working in SEO Lead/Specialist or similar position.
• Deep understanding of search engine optimization (SEO) concepts and techniques, including keyword research and analysis, on-page and off-page optimization, and technical SEO.
• Proven track record of managing successful paid advertising campaigns across various platforms, including Google Ads, Meta Ads, YouTube Ads, and LinkedIn Ads.
• Strong analytical skills and experience using tools such as Google Analytics, SEMrush, and others to measure and optimize campaign performance.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Strong project management skills and ability to manage multiple campaigns simultaneously.

Preferred Skills and Qualifications:

• Bachelor's degree in marketing, business, or related field.
• Proven experience as SEO Manager, SEM Manager or similar role
• Knowledge of standard and current SEO practices and HTML/CSS
• Experience with SEO reporting
• Experience with marketing automation tools such as HubSpot or Marketo.
• Certifications in Google Ads, Google Analytics, HubSpot Inbound Marketing, SEMrush, Facebook Blueprint, or Hootsuite Social Media Marketing.

Benefits:

• Accidental and Medical Insurance.
• Routine promotion and annual salary appraisals based upon contract arrangement, and Supervisor and Human Resource evaluation
• Festival Bonus and other financial incentives.
• Embrace a dynamic and agile project management approach with routine stand-ups
• Experience a friendly and collaborative hybrid work culture that fosters innovation and growth
• Enjoy a healthy work-life balance with a 5-day work week from 7 AM – 3 PM
• Stay energized and refreshed with complimentary breakfast, lunch, and refreshment drinks provided during physical duty days at the office. 

Office Location: Sinchahiti Complex, Kanibahal, near Lagankhel/Gwarko, Lalitpur.

Salary: Negotiable as per the Market Standard and Experience of the Candidate. 

Source: Merojob

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