Academic Qualification:
- Bachelor's Degree in Business Information Management (BIM) or a related field.
- Additional certifications or specialized training in digital marketing, healthcare marketing, or related areas are desirable.
Experience:
- Minimum of 3 years of experience in digital marketing, preferably in the healthcare industry or a related field.
- Proven track record of successfully planning, executing, and optimizing digital marketing campaigns to achieve measurable results.
Key Skills and Expertise:
- Experience in leveraging digital channels such as social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, and content marketing to reach and engage target audiences effectively.
- Ability to analyze market trends, patient demographics, and competitive landscape to identify opportunities and develop targeted marketing campaigns.
- Expertise in using analytics tools such as Google Analytics, Adobe Analytics, or similar platforms to track and measure the performance of digital marketing campaigns, generate insights, and optimize ROI.
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and collaborate with cross-functional teams to achieve marketing objectives.
- Excellent communication skills, including writing compelling copy for digital content, creating persuasive ad campaigns, and delivering impactful presentations to stakeholders.
- Creative thinking and problem-solving abilities to develop innovative marketing initiatives that differentiate our healthcare organization and drive patient engagement.
- Experience in managing online reputation, patient reviews, and social media interactions to maintain a positive brand image and enhance patient satisfaction.
- Knowledge of emerging trends and technologies in digital marketing, healthcare IT, telemedicine, and patient engagement platforms to stay ahead of the curve and drive continuous improvement.
Source: Merojob
Job Detail Expired
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Job Type :
Full Time
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Salary :
Not Disclosed
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Experience :
3 - 4 (Years)
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No. of Vacancy :
1
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Min. Education :
Bachelor Degree
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Last Date to Apply :
February 23, 2024